Industrial Workwear

Imagewear has Canada's biggest selection of work clothing that can be branded as uniquely yours.

Friday, 22 March 2013

Uniforms In The Value of Brand and Identity

In every business, brand and identity is built together. It enhances the capability of a business to reach to its target market. For so long, brand and identity are treated the same but in a deeper sense it goes hand in hand yet different in meanings. Brand is the symbol that carries the identity of a business. It means that maintaining a good brand will stabilize the identity of a business.  There has been many options and marketing...